Search
Blog Archive
Mr. Magorium's Wonder Emporium (c) III
|
02:29
PART 3:
-Colour
Colour is the visual perception of something when our eye looks at it, and in Mr Magorium's Wonder Emporium, there is an extremely large amount of it. The screen is often full of colours of all kinds, usually bright, pastel colours, with many recurring patterns and styles, like zebra print. Examples of this are:
-Colour
Colour is the visual perception of something when our eye looks at it, and in Mr Magorium's Wonder Emporium, there is an extremely large amount of it. The screen is often full of colours of all kinds, usually bright, pastel colours, with many recurring patterns and styles, like zebra print. Examples of this are:
- A simple plain red ball surrounded by black starts the titles, which then unfolds into the rest of the titles, which shows that things are not always as they appear, how a little ball can be so much more. This idea is referenced to later in the film, where Molly Mahoney is given a block of wood, but beneath its plain exterior, it is magical and recovers Mr Magorium's Wonder Emporium back to it's original state after it throws a "temper tantrum"
- Black and white zebra print, surrounded by colour, contrasting that as things may in fact be black and white, with imagination it can be anything, which is shown when Henry Weston, an accountant, first encounters the toy shop, he calls it "just a toy store", whereas later in he realises that it actually is magical.
The ideas above are effective in the way that they take such a simple component of a title sequence, colour, but put meaning behind it. The way that the director has included such a broad use of colour allows the audience to relate to one of the main themes within the film, adults overcoming the expectations of them and being able to relate to their "inner child", by showing such a spectrum of colour and allowing older viewers to remenisce on childhood where they were "allowed" to have such an imagination, and not be expected to be the mature authoritave figure for once.
I believe that the director has used this not only to appeal to the younger audience, by making it appear magical, but to allow the parents or older viewers to have the same feeling of involvement, like they are a part of the whole magical atmosphere, and allow them to get an understanding of the following film. Many other films will design their content on one target audience, e.g. adult, or youth, but in providing such a variety of colour and style, these titles have the opportunity to appeal to a much broader range of viewers.
Many other Family Fantasy genre films will involve bright rich colours, e.g. Nanny McPhee, but these movies seem to stick to a more defined pallette, in Nanny McPhee's case, darker toned earthly colours, dark blues, greens, browns, etc. But in MMWE, there seems to be no limit to the colours used. This may contribute to the movie's success and appeal toward audiences of all ages.
In Helm's film, Stranger than Fiction, we are shown a colour pallette very different to MMWE, using realistic colours to create the sense of reality, natural colours, which contrasts to MMWE, where the aim was to make it as unrealistic as possible, to add to the magical feel of the film.
Tagged as
0 comments:
Post a Comment